Top 100 Superb Viral Campaigns – Part 1

The buzzwords viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet.

The term “viral marketing” has also been used pejoratively to refer to stealth marketing campaigns—the unscrupulous use of astroturfing on-line combined with undermarket advertising in shopping centers to create the impression of spontaneous word of mouth enthusiasm. (Wikipedia)

Here`s the first 10 videos from our Top 100.

1. Quicksilver – Dynamite Surfing

2. Cisco – Another day at the office

3. HP – Football campaign

4. Samsung – Extreme Sheep LED Art

5. Dove – evolution

6. Levis Jeans – Jeans jump

7. Vodafone “Livefeeds” viral campaign

8. VW Golf

9. Cloverfield Viral

10. Axe – Ravenstoke viral